Vacuum cleaner on sale

I was explaining the “regular price” scam to CJ the other day. A store sells a vacuum cleaner for $79.95. One day, they put up a sign saying “SALE! Regular price, $109.95; now MARKED DOWN to $79.95.” The point is to create an imaginary past that never was, a past where vacuum cleaners cost $109.95, a difficult past from which the store has generously granted you respite.
This is what Trump’s team is doing. They’re trying to create an imaginary past in which the last 5 years of life in America was characterized by ubiquitous street crime, unchecked terrorism, and mass unemployment. So that life in America in 2017 and 2018 will seem comparatively placid, safe, and prosperous. Look how much I saved you on this goddamn vacuum cleaner. You’re welcome.

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2 thoughts on “Vacuum cleaner on sale

  1. Roger Joseph Witte says:

    In the UK there are laws against the scam on prices. Shops will put an item on sale in a dark corner at a ludicrous price for 28 days so that thhey can display them prominently with a sign ‘Reduced from …

  2. Kevin says:

    The illusion is complete once a single person pays $109.95.

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